CUSTOMER: EvanÂgeÂliÂcal LutherÂan Church in NorÂtÂhern Germany
TASK: Kick-off events for »500 Years of Refomation«
IDEA : Take Luther at his word – bring Luther texts into the preÂsent in various formats
JOB : ConÂcepÂtiÂon and coörÂdiÂnaÂtiÂon of fesÂtiÂval events | BranÂding | Editing and design of the proÂgrams | Press work | MarÂkeÂting | Social media | BudÂget management
PERIOD : 2015 – 2017
ProÂject description
It becaÂme a liteÂraÂtuÂre and conÂverÂsaÂtiÂon fesÂtiÂval. It was about theÂses – and: What does MarÂtin Luther tell us today? What is the ReforÂmaÂtiÂon attiÂtuÂde to curÂrent social issues? On freeÂdom of expresÂsiÂon and the press, on »poliÂtiÂcal corÂrectÂness«, on quesÂtiÂons of jusÂtiÂce or the overÂcoÂming of evil. HEINEKOMM deveÂloÂped the proÂgram for the culÂtuÂral and media event on the basis of Luther’s oriÂgiÂnal texts. We calÂled the event »MarÂtin Days« to pay triÂbuÂte to the reforÂmer MarÂtin Luther and as a humoÂrous homage to the date of the same name in the CathoÂlic church calenÂdar – supÂportÂed by the FedeÂral GovernÂment ComÂmisÂsioÂner for CulÂtuÂre and Media, MoniÂka GrütÂters and many other partners.
At the start in 2015, around 50 proÂmiÂnent autÂhors, actors, theoÂloÂgiÂans and publiÂcists read and disÂcusÂsed in HamÂburÂg’s clubs, churches and canÂteens. Also preÂsent: DörÂte HanÂsen, CharÂly HübÂner, ThoÂmas KaufÂmann, BurgÂhart KlaußÂner, Peter LohÂmeyÂer, GioÂvanÂni di LorenÂzo, Achill Moser and MeiÂke Winnemuth.
After the greÂat sucÂcess of the MarÂtinsÂtaÂge in the first year, the fesÂtiÂval took place again in HamÂburg in 2016 and 2017. And in 2017 also in AugsÂburg, orgaÂniÂzed by the Peace Office of the City of Augsburg.
FeedÂback
»A high-class liteÂraÂtuÂre and disÂcusÂsion event. Right from the start, HeiÂneÂkomm has stood for impresÂsiÂve encounÂters with speÂcial peoÂpÂle, sophistiÂcaÂted and creaÂtiÂve disÂcourÂses and top-class acting. (…) I would parÂtiÂcuÂlarÂly like to emphaÂsiÂze the greÂat planÂning with greÂat attenÂtiÂon to detail and the devoÂted supÂport of the proÂject as well as the uncomÂpliÂcaÂted coöpeÂraÂtiÂon with all departÂments of the church administration. «
KirsÂten Fehrs, Bishop SprenÂgel HamÂburg and Lübeck
»Thank you again for the greÂat MarÂtin Days in AugsÂburg. The peoÂpÂle who were theÂre still talk about it with pleaÂsuÂre and enthuÂsiÂasm!«
ChrisÂtiaÂne LemÂbert-Dobler, Peace Office of the City of Augsburg